Facebook SDK

Diriyah: An innovative smart city redefining the world of work

Diriyah is a remarkable project blending history with modernity
 

Diriyah to offer unique experience of living and working  

Alfie Gibbs, Chief Business Development Officer at Diriyah Company in an interview told Inside Saudi that Diriyah will offer a unique experience of living and working.  

Q: Can you tell us about your role as Chief Business Development Officer at Diriyah Company and your day-to-day responsibilities?

Alfie Gibbs: As the Chief Business Development Officer at Diriyah Company, my role is dynamic and multifaceted. I oversee Diriyah’s retail leasing, commercial office leasing, and residential sales portfolio. My daily responsibilities include strategizing revenue-generating functions, building relationships with key brands and stakeholders for retail, and promoting residential sales, such as The Ritz-Carlton, Corinthia, and Baccarat homes. I work closely with our marketing team to communicate Diriyah’s commercial opportunities, highlighting its unique benefits for potential tenants and homeowners.

 

Read More       Diriyah Company joins hands with Hewlett Packard to enhance digital infrastructure

 

Q: Diriyah has been described as a city within a city. What are the key locations for office and retail, and how is Diriyah linked to Riyadh?

Diriyah is a remarkable project blending history with modernity. Key locations for office and retail include Zallal, Diriyah Square, Samhan, and the Northern District. Each pedestrianized area offers a distinct atmosphere. Diriyah Square, for instance, will be a bustling retail hub with over 400 global brands and flexible office spaces designed with Najdi architectural influences.

Connectivity is a major advantage. Diriyah will be strategically linked to Riyadh through a comprehensive transportation network, including metro lines, bus routes, and highways, ensuring seamless access for commuters, shoppers, and tourists. Additionally, ample underground parking and modern infrastructure facilitate easy movement within Diriyah, enhancing its appeal as a commercial destination.

 

Read More       Saudi Arabia’s Diriyah and British institute join hands to empower Saudi talent

 

Q: What are the main incentives for companies looking to lease office space or set up a retail outlet in Diriyah?

Diriyah offers a prestigious address steeped in cultural heritage, ideal for enhancing a company’s brand image. It features state-of-the-art infrastructure and flexible office spaces designed for diverse uses. Retail businesses will benefit from a target of over 50 million annual visits. Diriyah Square will be the largest shopping precinct with 400 outlets and 100 restaurants and cafes, surrounded by 300 years of history.

Diriyah provides exceptional opportunities for hosting corporate events and entertaining clients with attractions like the Royal Diriyah Opera House, the 20,000-seat Diriyah Arena, Bujairi Terrace, a Greg Norman-designed golf course, and over 40 global luxury hotel brands. Employees enjoy a high quality of life with access to green spaces, gourmet dining, top-tier educational facilities, and health and wellness centers.

 

Read More       Work begins on construction of premier office space at Diriyah Square

 

Additionally, Diriyah supports businesses with favorable tax incentives, regulatory frameworks, and various support schemes, including training workshops and business development programs. This comprehensive support system fosters growth and innovation, making Diriyah an attractive destination for businesses.

Q: How do offices and retail spaces benefit from and contribute to Diriyah's focus on sustainability?

Sustainability is at the core of Diriyah’s development. Offices and retail spaces benefit from buildings constructed with locally sourced materials and designed to optimize energy efficiency. Numerous LEED-certified eco-friendly buildings meet global standards for environmental sustainability. Diriyah is also enrolled in Saudi Arabia’s sustainability certification program, MOSTADAM, aligning with Vision 2030’s objective of improving quality of life. The development features traffic-free zones and extensive green spaces, contributing to a healthier environment for employees and visitors, all underpinned by a comprehensive smart-city infrastructure.

 

Read More       HKS reveals its design for The Arena in Diriyah

 

Q: What are some key milestones we can expect in the development of Diriyah’s retail and office spaces?

Diriyah is progressing rapidly with several key milestones already achieved and more on the horizon. Bujairi Terrace launched alongside the reopening of the UNESCO World Heritage Site of At-Turaif in December 2022. Bab Samhan, a Luxury Collection Hotel, is set to open later this year. In 2023, groundbreaking ceremonies were held for The Ritz-Carlton Diriyah, Four Seasons Hotel Diriyah, Address Diriyah, Six Senses Hotel, Aman Hotel, Oberoi Hotel, and Capella Diriyah, setting the stage for unmatched hospitality offerings.

We recently began leasing office space for Diriyah Square and the Northern District, with businesses already seeing the benefits of this culturally significant location. Further milestones will be announced as we move toward our 2030 completion goal.

Source: https://www.cityam.com/

Post a Comment

0 Comments