New luxury retreat near Diriyah to offer amazing experiences to visitors
Saudi Arabia’s hospitality sector is
accelerating at an impressive pace. According to data from the Saudi Ministry
of Tourism and Oxford Economics, the Kingdom recorded a 63% hotel occupancy
rate in Q1 2025—up from 60.9% during the same period last year. Nearly 39,000
new jobs were added in the sector, bringing total tourism employment to around
983,000. With an average daily hotel rate of USD 127 (SAR 477), and more than
USD 1 trillion in tourism investments planned under Vision 2030, Saudi Arabia
is reimagining its deserts into destinations of world-class luxury and
innovation.
Aman Enters the Saudi Landscape with
Amansamar
At the forefront of this transformation is Amansamar—a serene new addition by
Aman Group, set amid the dramatic cliffs of Wadi Safar near the historic
Diriyah. This upcoming ultra-luxury resort and branded residences will reflect
Aman’s signature philosophy of harmony, simplicity, and privacy.
Designed by the renowned Jean-Michel
Gathy of Denniston Architects, Amansamar will offer 80 rooms within low-slung
structures that blend seamlessly with the desert terrain. Emphasizing natural
light and unobstructed views, the resort is envisioned as a peaceful sanctuary
just outside Riyadh, near the UNESCO-listed birthplace of the Saudi state.
Read More Diriyah
Gate’s Wadi Safar Project to feature a collection of luxury hotels
Cliffside Living, Elevated
Beyond its hotel offerings, Amansamar will include a limited collection of Aman-branded
residences—ultra-luxurious five- and six-bedroom estates, each spanning
approximately 9,000 square metres. These private cliffside homes will be designed
to capture the vast beauty of the surroundings while ensuring the utmost
seclusion.
The resort will also house a
comprehensive Aman Spa, featuring hammams, banya houses, and hydrotherapy
facilities, as well as a variety of dining concepts. Leisure options will
include a Racquet Club, multiple swimming pools, and a dedicated Kids’ Club.
Homeowners will enjoy privileged access to a Residence Club and invitations to
Aman’s exclusive global member network, spanning destinations from New York to
Tokyo.
Aman’s Growing Regional Presence
Amansamar adds to Aman’s expanding footprint in the Middle East. Other upcoming
developments include Janu Diriyah and Aman AlUla in Saudi Arabia, and Aman
Dubai and Janu Dubai in the UAE. The brand also recently unveiled Amangati—a
183-metre luxury motor yacht in partnership with Cruise Saudi, marking Aman’s
bold entry into luxury maritime tourism.
Read More Saudi's
Diriyah Company awards $2.13b contract for Wadi Safar development
As Saudi Arabia continues to
position itself as a global tourism powerhouse, developments like Amansamar
embody the Kingdom’s ambition to lead in high-end, experience-driven travel.
Source: traveldailymedia.com
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