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Diriyah to attract tourists all year round

Mohamed Saad, President of Diriyah Company
 

Diriyah to be a major tourist destination in northwest Riyadh: President Diriyah Company

Mohamed Saad, President of Diriyah Company, emphasized the company's steady and advanced progress in executing its comprehensive plans to establish Diriyah as a major tourist destination in northwest Riyadh, Saudi Arabia.

The ambitious project aims to transform Diriyah into a global hub, spanning 14 square kilometers, accommodating approximately 100,000 people by 2030. Saad elaborated on the company's blueprint to develop a vibrant new city during an interview with Asharq Al-Awsat.

Comprehensive Development Model

Saad highlighted the adoption of a holistic development model, ensuring robust infrastructure to support urban development. This includes residential units, office spaces, new hotels, arts and cultural centers, shopping areas, clubs, restaurants, and world-class cafes. These initiatives align with Saudi Arabia’s Vision 2030, showcasing Diriyah Development’s role in fostering a vibrant and diverse economy.

 

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Strategic Planning and Talent Attraction

Saad stressed the importance of a detailed strategy for the success of large-scale projects like Diriyah. He noted that strategic planning attracts top talent in architecture, construction, and global services, especially those focusing on sustainable practices. Diriyah has partnered with over 100 international firms, enhancing its global appeal.

Balancing Heritage and Modernity

Diriyah aims to balance its historical and cultural significance with modern development. The project celebrates its rich Najdi architectural heritage, with historical buildings dating back 300 years. Saad emphasized the project's commitment to meticulous planning, combining elements of the past, present, and future.

Investment Strategy and Key Developments

A comprehensive investment strategy is crucial for Diriyah's success. Recent developments include the Diriyah Square shopping area and the Royal Opera House. The upcoming Diriyah Arena, spanning 76,000 square meters with 20,000 seats, is set to become one of the largest entertainment and cultural venues in the Middle East.

 

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Expansion and Economic Impact

Diriyah’s expansion plans include hotels, residential units, and a golf course. The project, supported by Saudi Arabia’s Public Investment Fund (PIF), aims to create around 178,000 job opportunities for Saudi youth. Saad announced further significant assets to be unveiled at the Diriyah Outlook 2024 event.

Vision 2030 Goals

Diriyah aims to attract 50 million annual visits, supporting Vision 2030’s goal of tripling the GDP to 10% of Saudi Arabia's economy by 2030. Diriyah is expected to contribute over 70 billion riyals ($18.6 billion). The project is designed to create a place for people to live, work, and enjoy life, boosting prosperity and significantly impacting the economy.

 

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Balancing Returns with Development

Saad concluded by highlighting Diriyah's commercial goals and global partnerships. As a major project owned by the PIF, Diriyah aims to provide significant investment opportunities and generate revenues that contribute to economic and social development.

Source: https://english.aawsat.com/

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