Saudi Arabia's Qiddiya City joins hands with leading tourism companies
Qiddiya
City has signed memoranda of understanding (MoUs) with five leading travel
and tourism service providers as part of efforts to expand its strategic
partnerships and strengthen its visitor services.
The agreements were signed with Al Faris International
Travel and Tourism, Travel Destinations Solutions, Al Matar Commercial Services
Company, AlMosafer Travel and Tourism Company, and Fursan Travel and Tourism
Company.
The MoUs establish frameworks for cooperation aimed at
developing more integrated and flexible solutions for visitors traveling to
Qiddiya City from within Saudi Arabia and overseas.
Under the partnerships, Qiddiya City will draw on the
companies’ expertise, booking infrastructure and commercial networks to enhance
different stages of the visitor journey — from trip planning and reservations
to travel arrangements, arrival and access to the city’s attractions and
experiences.
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The agreements are part of Qiddiya City’s broader
strategy to build partnerships across the travel and tourism ecosystem and
improve the readiness of its destinations to welcome visitors.
The initiative is also expected to expand cooperation
with tourism-sector partners while providing visitors with more convenient and
efficient options for planning and experiencing their trips.
Qiddiya City is being developed as a global destination focused on
entertainment, sports and culture. Its offerings are built around the concept
of the “Power of Play,” with a focus on creating immersive and inspiring
experiences for visitors.
Source: Arab News
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