Saudi summit explores relationship
between humans and AI
The third edition of the Creative Summit has concluded in Jax
District, Diriyah, following a three-day programme that brought together more
than 4,000 professionals from 12 countries.
Held in strategic partnership with the Ministry of Media, the summit attracted
creatives, investors, entrepreneurs and content creators from Saudi Arabia and
abroad, providing a platform for collaboration and knowledge exchange across
the creative industries.
The partnership supports the Ministry of Media’s efforts to
strengthen cooperation between the media and creative sectors, advance the
Kingdom’s creative economy and empower national talent in line with the
objectives of Saudi Vision 2030.
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This year’s summit focused on the evolving relationship between
humans and artificial intelligence and examined the impact of technological
advances on the creative sector.
The programme featured panel discussions and interactive
workshops covering a range of topics, including artificial intelligence,
sustainability, advertising, marketing, branding and content creation.
The event also provided opportunities for participants to
exchange expertise, establish professional partnerships and connect Saudi
talent with regional and international specialists.
Organisers said the summit contributes to the continued
development of the Kingdom’s creative industries by fostering collaboration,
encouraging innovation and creating opportunities for local talent to engage
with the wider global creative community.
The conclusion of the third edition reflects the growing role of
creative-sector platforms in supporting Saudi Arabia’s broader efforts to
develop a diversified, innovation-driven economy under Vision 2030.
Source: SPA
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