Saudi Arabia: AlUla embraces AI-driven technology to support its conservation initiatives

 

 

AI also aids in wildlife location tracking, enabling the adjustment of visitor routes to minimize disturbances to animals' natural habitats

Saudi Arabia adopting technology to protect is native wildlife  

The Arabian Leopard Conservation Centre exemplifies Saudi Arabia’s efforts to protect its native wildlife while advancing its tourism ambitions.

AlUla, renowned for its ancient sandstone tombs, vast desert cliffs, and unique wildlife, is embracing AI-driven technology to support its conservation initiatives while managing a sustainable tourism model. By integrating artificial intelligence, AlUla aims to safeguard species like the Nubian ibex, sand gazelle, and Arabian oryx—while offering visitors an immersive, nature-focused experience.

The region’s approach revolves around a “low volume, high value” tourism model, focusing on quality visitor experiences while balancing environmental preservation and wildlife restoration. Phillip Jones, chief tourism officer at the Royal Commission for AlUla (RCU), emphasized the interconnectedness of economic growth, tourism, and the stewardship of natural heritage.

The RCU is spearheading rewilding initiatives aimed at restoring biodiversity, including the reintroduction of the critically endangered Arabian leopard. Using AI-powered monitoring tools, rangers track animal movements and environmental conditions in real time, allowing for proactive responses to human-wildlife conflicts and climate stress.

 

Read More        Royal Commission for AlUla taking significant measures to protect leopard in Saudi Arabia

 

AI also aids in wildlife location tracking, enabling the adjustment of visitor routes to minimize disturbances to animals' natural habitats. This ensures that eco-tourists can engage with AlUla’s landscapes without compromising the wellbeing of its wildlife.

Jones explained, “Economic progress and tourism are intertwined with our commitment to the welfare of our natural heritage,” highlighting the region’s sustainable development philosophy.

The AI monitoring system, based on EarthRanger—a platform created by the Allen Institute for AI—integrates data from wildlife tracking, ranger patrols, and environmental sensors into a unified dashboard. This allows conservation teams to swiftly address risks like habitat disruptions and extreme weather conditions, leading to more efficient operations on the ground.

Deploying EarthRanger across Sharaan National Park, Hegra, and Wadi Nakhlah—covering over 12,160 square kilometers of AlUla’s protected zones—has already enhanced the effectiveness of the region’s conservation efforts. Jes Lefcourt, director of EarthRanger, noted that the technology “lays the groundwork for using conservation tools to protect both Middle Eastern biodiversity and the cultural heritage connected to it.”

Looking ahead, the expansion of business opportunities in AlUla could attract up to SAR41 billion ($11 billion) in private-sector investments, with about $1.7 billion allocated specifically for tourism projects.

AlUla welcomed over 300,000 visitors in 2024—a modest number compared to the millions drawn to Mecca and Riyadh—but the focus remains on high-end, curated tourism experiences rather than mass tourism. With more than half of the region designated as conservation land, Jones shared that AlUla has set a goal of welcoming 2 million visitors annually by 2035.

 

Read More         Rare Rüppell's vulture spotted in Saudi Arabia's AlUla, strengthening its role as a global bird sanctuary

 

Hegra, a UNESCO World Heritage Site, is among the region’s most popular attractions. The site, known for its ancient Nabataean tombs carved into sandstone cliffs, has stood for over 2,000 years. With a rich history spanning 7,000 years, Jones emphasized the importance of long-term stewardship for the region’s future, stating, “This approach reinforces our ‘low volume, high value’ tourism model, which protects sensitive areas and ensures that nature-based experiences can thrive as the destination continues to grow.”

Source: Arabian Gulf Business Insight

Post a Comment

0 Comments