Saudi Arabia’s Neom to set new standards in food industry
Neom, the Saudi $500 billion futuristic city, and ethical food project CARE’s have joined forces to launch an initiative to set new standards in food industry. Under the plan, a new generation of Saudi chefs will be inspired and nurtured in the industry.
The project falls under NEOM’s ethos to become the world’s most food self-sufficient city by utilizing innovative vertical farming and greenhouses.
NEOM and CARE’s will develop a manifesto for food-industry professionals, highlighting the sustainable gastronomy and food security, alongside educational initiatives to broaden understanding of healthy eating.
The partnership will facilitate training opportunities and chef camps, as well as launch an award series to recognize leading examples of innovation in food systems.
Dr. Juan Carlos Motamayor, executive director of NEOM Food Sector, said the food area is so important for NEOM precisely as it plans to be the “land of the future and a special economic zone”. He said this vision will demonstrate how regions with challenging environmental conditions can attain independence and self-sufficiency in food.
CARE’s brings together chefs, inspirational entrepreneurs and professionals from the food industry who have the common goal of promoting the use of locally sourced ingredients and sustainable food practices in harmony with nature.
At present, the program includes over 150 chefs in more than 25 countries, who act as ambassadors across the globe and support a wide variety of initiatives and engagement opportunities.
Norbert Niederkofler, co-founder of CARE’s, said: “Through this collaboration, CARE’s will not only create a foundation for a more ethical and sustainable approach to gastronomy in the Kingdom, but also to help nurture Saudi talent to drive innovation in food.”
Source: https://www.rli.uk.com/
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