Saudi Film Fund to now operate as Riveria Content as part of rebranding
Saudi Arabia is ramping up its investment in the
film industry, unveiling two new projects totalng SR32.5 million (US$8.7
million) during the 2025 Cultural Investment Conference in Riyadh. The projects
are backed by foreign production partners, though specific details were not
disclosed.
At the same event, the Kingdom's primary film financing body announced a rebrand: the Saudi Film Fund will now operate as Riviera Content. The move reflects Saudi Arabia’s growing ambitions to position itself as a regional hub for film production.
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Riviera Content will continue to invest in both
domestic and international productions, with a focus on attracting major global
studios. The fund aims to capitalize on Saudi Arabia’s expanding production
infrastructure, local talent, and generous financial incentives.
The country’s Cultural Development Fund, launched in 2021, remains Riviera Content’s largest backer, holding a 40% stake in the SR375 million (US$100 million) investment pool.
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Since lifting its cinema ban in 2018, Saudi Arabia has been steadily building a film industry from the ground up, seeking to diversify its economy beyond oil through investment in the creative sector. Global interest in Saudi film financing has grown, especially as Hollywood studios and streamers scale back indie productions following the 2023 strikes and the end of the Peak TV era.
Source:
The Hollywood Reporter
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